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Norwegian’s low-cost service from LA, New York and Fort Lauderdale to London takes off

Press release   •   Jul 03, 2014 14:12 EDT

This week Norwegian celebrates its first ever flights between the U.S. and London Gatwick. Wednesday evening, the first flight between Los Angeles and London Gatwick took off, while Norwegian’s first flight between New York’s Kennedy Airport and London took off this evening. Friday evening, the airline celebrates its inaugural flight from Fort Lauderdale to London. All the flights are almost full.

Following its long-haul success with non-stop service between the U.S. and Scandinavia and Asia and Scandinavia, Norwegian’s long-haul adventure is now taking off in the UK.

The new routes have been very well received both by Brits and Americans; almost all of the 291 seats on Norwegian’s 787 Dreamliner have been booked on all the inaugural flights between Los Angeles, New York and Fort Lauderdale and London.

”We are very happy to celebrate the first ever flights between the U.S. and the UK. The travelling public deserves affordable fares and flexible tickets across the Atlantic. The transatlantic market has for too long been dominated by a few large airlines offering unreasonably high fares and restricted ticket flexibility,” said Norwegian’s CEO Bjørn Kjos.

“We are very happy with the response to our new service, with several fully booked flights in the coming months. We believe this proves that an airline offering quality flights at a low fare has been long awaited,” he added.

Stewart Wingate, CEO of London Gatwick, said:

“Norwegian’s decision to establish links to key cities in North America including New York and Los Angeles offers passengers real choice and affordable travel. The launch also demonstrates the game-changing nature of the Dreamliner aircraft, which has less seats than older generation aircraft and therefore less reliance on transfer passengers. A two-runway Gatwick will best meet the needs of our rapidly changing aviation market, which looks very different today than it did even ten years ago. All of the signs point to Gatwick being the obvious choice for expansion.”

Norwegian creates jobs and boosts tourism
Norwegian has for the past year offered 100,000 Americans the ability to fly affordably between the United States and Scandinavia on its fleet of brand new Boeing 787 Dreamliners. Norwegian has also carried 200,000 passengers to the U.S., giving a boost to American tourism. In 2014 Norwegian will carry one million passengers between the U.S. and Europe. Norwegian has already employed more than 300 American cabin crew members in Fort Lauderdale and New York, and is currently recruiting New York-based pilots for its 787 Dreamliner operation. Norwegian received almost 6,000 applicants for its 300 cabin crew positions. The company’s American employees say that their wages and benefits are superior to those of their counterparts at U.S. airlines. Pilots flying intercontinentally have a global pay scale, which means that a long-haul pilot based in Norway makes about the same as a long-haul pilot based in Asia or the U.S. See interview with one of our colleagues here.

Flight schedule

London – Los Angeles twice a week from July 2, 2014

Norwegian operates two weekly flights between London (LGW) and Los Angeles (LAX) – on Wednesdays and Sundays. The introductory fare is £199 one way.

London – New York three times a week from July 3, 2014
Norwegian operates three weekly flights between London (LGW) and New York (JFK) – on Tuesdays, Thursdays and Saturdays. The introductory fare is £149 one way.

London – Fort Lauderdale twice a week from July 4, 2014
Norwegian operates two weekly flights between London (LGW) and Fort Lauderdale (FLL) – on Mondays and Fridays. The introductory fare is £179 one way.

Norwegian’s long-haul operations In 2013
Norwegian commenced its long-haul operation by becoming the only low-cost carrier to offer flights between Europe and the US. Norwegian will have a fleet of 17 Dreamliners, whereof seven are currently in service and one more will be delivered in 2014. The company is planning to expand its long-haul fleet with even more 787 Dreamliners.

Norwegian offers long-haul flights between the following destinations:

Routes from New York (JFK): Oslo (OSL), Stockholm (ARN), Copenhagen (CPH), Bergen (BGO) and London (LGW)

Routes from Fort Lauderdale (FLL): Oslo (OSL), Stockholm (ARN), Copenhagen (CPH) and London (LGW)

Routes from Los Angeles (LAX): Oslo (OSL), Stockholm (ARN), Copenhagen (CPH) and London (LGW)

Routes from San Francisco (OAK): Oslo (OSL) and Stockholm (ARN)

Routes from Orlando (MCO): Oslo (OSL)

Routes from Bangkok (BKK): Oslo (OSL) and Stockholm (ARN)

Media Contact:
Norwegian’s Press Office: +47 815 11 816

Norwegian Air Shuttle ASA, commercially branded “Norwegian”, is a low-cost airline listed on the Oslo Stock Exchange. Norwegian is the second largest airline in Scandinavia and third largest low cost carrier in Europe. More than 20 million passengers fly on its network per year. Norwegian has a route portfolio that stretches across Europe into North Africa and the Middle East, as well as long-haul flights to the US and Southeast Asia. The company has a total of 416 routes to 126 destinations and employs approximately 4,500 people in Norway, Sweden, Denmark, Finland, Estonia, UK, Spain and Thailand. The company has 258 undelivered aircraft on firm order. Norwegian was founded in 1993 and its headquarter is in Fornebu, Norway. In 2013, Norwegian was voted Europe’s best low-cost carrier of the year by the renowned SkyTrax World Airline Awards. Norwegian offers better leg room than most competitors, in-flight WiFi, world-class punctuality and a fleet of 96 aircraft with an average age of only 4.8 years.